1 new store design. 24 hours. 1,500+ photos. 64gb video footage.

With the launch of a new store design and homeware collection, Matalan needed to get the message out online. During an intense 24 hour on-location photoshoot, we captured and produced a full 360° virtual tour of the new store as well as commercial product photography and a set of short videos showcasing the new ranges across online advertisements and through social media.